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Maxxa and Veridas: Identity Automation to Scale SME Financing in Latin America

Faced with manual onboarding bottlenecks and rising fraud risks, Chilean fintech Maxxa partnered with Veridas to transition from human-led verification to a 100% automated identity platform. By overcoming the "trust gap" in AI decision-making through strategic consultancy, Maxxa successfully secured 2,800+ onboarding processes, eliminated user friction, and established a scalable, multi-country infrastructure ready for rapid expansion into Mexico and beyond.
Maxxa: Scaling SME Lending with Automated IDV

/Impacts & Results

onboarding processes per day
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reduction in manual data review
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preventive alerts in life testing.
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/Overview & Challenges

Who is the client?

  1. Maxxa is a leading Chilean fintech specializing in digital financial services for SMEs. It acts as a comprehensive digital ecosystem offering everything from rapid credit and technical guarantees for tenders to ERP management software. Their mission is to fill the gap left by traditional banking in the small and medium-sized enterprise sector by offering automated evaluations in minutes.

Main Challenges

Before collaborating with Veridas, Maxxa operated with 100% manual processes. This dependence on human intervention created two critical issues:

  1. Operational Friction: Customer onboarding was slow, contradicting their promise of “financing in minutes.”

  2. Fraud Vulnerability: The lack of biometric tools and automated document validation exposed the company to identity theft risks in an increasingly complex digital environment.

/Opportunities & Benefits

Opportunities

/Onboarding Competitive Advantage: Optimizing digital validation to accelerate customer acquisition in a highly contested fintech market.

/Regional Expansion (Chile – Mexico): Standardizing verification under a single solution that supports different regulatory frameworks across Latin America.

/Stability in New Verticals: Strengthening risk control and traceability ahead of the launch of new financial products with high regulatory demands.

Benefits

/Fraud Mitigation: Drastic reduction in synthetic identity and impersonation risks, aligning onboarding with enterprise-level banking standards.

/Efficiency and Speed: A scalable web model that allows for the integration of new geographies without redesigning the identity process from scratch.

/Future-Proof Infrastructure: A solid technological foundation capable of sustaining Maxxa’s long-term growth across the region.

Veridas Value Proposition

Veridas transformed Maxxa’s operations by providing value that went far beyond software:

  1. From Friction to Fluidity: We provided an automated process that eliminates manual bottlenecks, ensuring that security is never an obstacle to the user experience.

  2. The Awareness Challenge: The greatest complexity was not technical, but cultural. Veridas provided strategic guidance to explain the reasoning behind every document evaluation. We had to “evangelize” on how AI makes precise decisions until we earned Maxxa’s total trust in the system.

  3. Multicountry Partner: We facilitated Maxxa’s international vision, ensuring that identity technology acts as a business enabler rather than a technical barrier when entering new markets like Mexico.

Impact and Results

The implementation has allowed Maxxa to manage more than 3,000 onboarding processes with total reliability. The immediate impact was the transition from a manual review mindset to one of automated trust.

This has not only improved security but has also provided Maxxa with the agility needed to deliver on its value proposition: fast, secure digital financial services for the SMEs that the traditional system ignores.

/Client Testimonials

Maxxa was looking to scale securely, and Veridas provided the value of an automated process that eliminates friction for the user. The support from the Veridas team was key to understanding the reasoning behind the technology; once that trust in the system was earned, automation became our greatest engine for growth.

Tomás Heiremans, Head of BizOps at Maxxa

Tomás Heiremans Head of BizOps at Maxxa

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