In the swiftly evolving landscape of digital identity and biometrics, Veridas holds a distinguished global position in the field of identity solutions. We are excited to announce that Veridas has again earned a prominent place in Gartner’s prestigious 2023 Market Guides for Identity Verification and User Authentication. This achievement marks the second consecutive year in which Veridas has been acknowledged as a leading vendor in these pivotal domains.
Identity Verification: Confirming Real-World Identities
Identity Verification, as defined by Gartner, is the process that brings real-world identity claims within organizational risk tolerances. This includes confirming the existence of a real-world identity and ensuring that the individual claiming it is the true owner genuinely present during remote interactions.
For organizations seeking robust solutions in Identity Verification, Gartner’s Market Guide provides invaluable insights into how Veridas empowers clients to automate Know Your Customer (KYC) processes, thwart identity fraud during application processes, and build trust between buyers and sellers in online marketplaces.
User Authentication: The Foundation of Digital Trust
User Authentication, a critical element of digital trust, provides credibility to identity claims for individuals already known to an organization, mitigating the risks associated with account takeover (ATO). Effective authentication is the bedrock of secure and trustworthy digital interactions.
Gartner’s Market Guide emphasizes the importance of diversity, equity, and inclusion (DEI) in User Authentication. As Eduardo Azanza, CEO of Veridas, aptly puts it, “The Market Guide touches on the drastic difference in utilization of biometric technology when socioeconomic bias is ignored. At Veridas, our roots are firmly planted in the idea that users should not suffer in order to authenticate themselves; they should be able to do so freely and entirely as they are.” We encourage biometric adopters to explore a range of tools, including Face and Voice biometrics, to empower users equitably.
Veridas: A Consistent Presence in Gartner's Reports
Our impressive track record includes mentions in Tier 1 reports such as the 2022 and 2023 Market Guides for User Authentication and Identity Proofing (now known as Market Guide for Identity Verification) and the Hype Cycle for Digital Identity (both 2022 and 2023 editions). We have also been highlighted in the Hype Cycles for Digital Government Services, Digital Government Technology, and Frontline Worker Technologies.
This track record reaffirms our commitment to staying at the forefront of technology and innovation in identity verification and authentication, creating a world where individuals can use their real identities seamlessly and securely in both the digital and physical realms.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
