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River Plate Revolutionizes Stadium Access with Veridas Flow

/Overview & Challenges

Who is the client?

Club Atlético River Plate is an iconic institution in the world of football, with a rich history spanning over a century and a passionate fan base exceeding 360,000 members. River is renowned not only for its sporting achievements and legendary players but also for its commitment to innovation and excellence in event management, ensuring that fans fully experience the club’s essence. The club’s stadium, the Mâs Monumental, is one of the largest in the world in terms of capacity, hosting over 85,000 attendees per event.

Challenges and Problems

Challenges and Issues Recently, River Plate has faced significant logistical and security challenges in managing stadium access. The club relied on a traditional system of physical and digital tickets, which led to long queues, extended waiting times, and potential security breaches.

These issues were exacerbated by the risk of fraud and unauthorized entry, including individuals with bans. Consequently, there was an urgent need for a system that could ensure faster, safer, and more efficient access for thousands of attendees, enhancing the overall event experience and optimizing security resources.

/Oportunities and Benefits

Oportunities for
River Plate

/Enhanced security and access control. Implement a system that strengthens access control and significantly reduces the risk of unauthorized entry and fraud.

/Development of a digital community. Create a verified fan database, opening new opportunities for personalized engagement and targeted marketing campaigns.

/Leadership in innovation. Become the first football club globally to implement large-scale facial access technology, positioning itself at the forefront of event technology in sports.

Benefits for
River Plate

/Improved fan experience. Entry without needing physical or digital tickets provides a more convenient and quicker experience for attendees, streamlining the process from arrival at the stadium.

/Operational efficiency. The system’s speed, authenticates fans in less than a second and processing more than 60 people per minute, reduces queues and optimizes entry flow, lowering workload and operational costs.

/Enhanced security and trust. Biometric verification ensures that only authorized individuals gain entry, reducing fraud and improving the security management of large events.

/Challenges addressed by Veridas for River Plate

Thanks to the biometric access control solution and identity verification platform, fans can pre-register from their mobile devices in less than 10 seconds, verifying their identity with a selfie and an ID photo. This simplified process minimizes reliance on physical and digital tickets, reducing fraud risk and ensuring only authorized attendees enter the stadium.

Unique selling points

Advanced technology and precision: A biometric authentication system with a response time of less than a second, ensuring fast and secure access.
Seamless integration and intuitive use: Veridas’ platform seamlessly adapted to River Plate’s existing operations, providing a smooth transition to the new system.
Expertise and reliability: Veridas’ experience in implementing large-scale biometric solutions was key to ensuring the project’s success and user adoption.

/Impact & Results

Significant Impacts

The implementation of Veridas’ biometric technology at the Mâs Monumental brought an immediate change in the stadium access experience, benefiting over 95,000 fans. The system enables the entry of more than 60 people per minute and eliminates the need for physical or digital tickets. This process optimizes entry flow and significantly reduces queues at access points, striking a balance between safety and convenience.

The new access system provides frictionless entry that can be managed through any device, such as a smartphone or computer. This flexibility contributes to a more comfortable and modern experience, in line with River’s increasingly digital environment. The technology has been tested in other stadiums, proving effective even for individuals of different ages and physical characteristics, such as those wearing glasses.

Long-Term Benefits

River Plate will reap sustainable advantages from Veridas’ solution. The creation of a digital fan community with unique, verified identities opens new opportunities for interaction and service personalization. Additionally, the ability to manage and monitor access in real-time provides the club with a powerful tool for decision-making and future event planning.

Another significant benefit is the potential to use the terminals as digital advertising platforms, generating new revenue streams and enriching the experience for sponsors.

/Client Testimonials

We are probably the club with the most turnstiles in the world, with two levels of access control and 84,000 people at every game. The flow needs to be dynamic, and we developed that access control. It’s a solid solution, and we strive to innovate. Everyone enters everywhere with their face. Why couldn’t we do the same? It’s important for member access to be pleasant and frictionless and for those who cause trouble not to return